---
type: entity
subtype: organization
title: "Vercel"
description: "Frontend deployment and cloud platform (Next.js, v0) that is Cole's favorite deploy target, integrated for automatic deployment via MCP; also cited for its production-AI infrastructure and text-to-SQL agent research."
resource: "https://vercel.com"
tags: [organization, deployment, infrastructure, nextjs]
videos: [this-completely-changes-the-way-we-build-production-ai-agents-vercel-eve, claude-plans-gemini-designs-the-workflow-to-build-beautiful-frontends, my-complete-agentic-coding-workflow-to-build-anything-no-fluff-or-overengineering, your-ai-coding-workflow-needs-this-new-agent-browser-cli, this-boltnew-fork-is-exploding-dont-miss-out-on-whats-happening, v0-claude-a-game-changer-for-building-ai-apps]
created: 2026-07-21
updated: 2026-07-21
---

# Vercel

Vercel is the frontend deployment and cloud platform (home of Next.js and v0) that Cole treats as the default place to ship what an agent builds: "we're relying on a lot of the infrastructure that Vercel gives us. I mean, Vercel has always been one of my favorite platforms to deploy things" ([0:03:41]). Across his workflow videos it plays the role of the deploy step, the fast, free hosting that closes the loop after a build.

The most notable integration is putting deployment inside the automated workflow itself. Cole wires Vercel in via [MCP](../../concepts/mcp.md) so the agent deploys at the end: "I did do some testing with it automatically deploying to Vercel earlier and that actually worked really really well" ([0:14:11]). That makes Vercel the terminal node of his [End-to-End Validation](../../concepts/end-to-end-validation.md) chain, the point where a change becomes a live URL. He returns to the same beat repeatedly, "I deployed it in just like a minute to Vercel. So, the easiest place to host your sites for free, especially when you build with Next.js" ([0:36:32]), and lists it as a target from other tools ("being able to deploy directly to something like Vercel or Netlify would be super cool," [0:15:03]). (The transcripts render the name variously as "Versell" and "Vzer.")

Vercel is also a source of AI engineering ideas, not just hosting. Cole cites its research on tool design, where its text-to-SQL agent started with too many tools: "back in December, Vercel released their research when they were building their text-to-SQL agent... they started by giving their agent 17 specialized tools" ([0:05:18]), a lead-in to [Capabilities Over Tools](../../concepts/capabilities-over-tools.md). Its v0 product is the AI app builder Cole pairs with Claude ("with a lot of the recent changes Vercel has made to v0 it is starting to work really really well," [0:02:03]), and it ships the [Vercel Agent Browser CLI](../tools/agent-browser.md) he adopts. The "Vercel Eve" infrastructure is his example for building [Production-Grade Agents](../../concepts/production-grade-agents.md).

## Realizes

- [Agent Deployment](../../concepts/agent-deployment.md) - Getting agents to production, containerizing, networking, reverse-proxying, and choosing a provider-agnostic, cost-predictable host.
- [End-to-End Validation](../../concepts/end-to-end-validation.md) - Validating the whole system through its real interface (not just unit-level checks) so the agent proves the feature actually works.

## Works with

- [MCP](../../concepts/mcp.md) - An open protocol for packaging tools, data, and RAG capabilities as servers that any AI coding assistant or agent can connect to and call with a standard interface.
- [Vercel Agent Browser CLI](../tools/agent-browser.md) - Browser-automation skill used for the final smoke test so the agent verifies the deployed site as a user would.

## Related

- [Capabilities Over Tools](../../concepts/capabilities-over-tools.md) - Framing skills as composable capabilities the model can combine, rather than a flat list of rigid tools.
- [Production-Grade Agents](../../concepts/production-grade-agents.md) - Real agents need validation, error handling, testing, logging, observability, and monitoring rather than just an LLM plus tools stitched together.
- [Model Selection](../../concepts/model-selection.md) - Choosing the right LLM per task by trading off quality, speed, and cost, often routing easy requests to cheap models and hard ones to expensive models.
- [Skills](../../concepts/skills.md) - Reusable, model-invoked capability packages that load specialized instructions and tools on demand to extend an agent.
- [Human in the Loop](../../concepts/human-in-the-loop.md) - Keeping a human as the approver and steerer of agentic work rather than fully automating, so AI augments engineers instead of replacing them.
- [Memory Systems](../../concepts/memory-systems.md) - Giving agents durable short- and long-term memory so conversations, user context, and facts persist across sessions and users.
- [Cloudflare](./cloudflare.md) - Cloud platform whose Workers runtime and Wrangler CLI are the deployment target the MCP-specific PRP template is built around.
- [v0](../tools/v0.md) - Vercel's AI front-end generator that builds Next.js/shadcn UI components and whole front ends from natural-language prompts, with an npx install command to pull the generated component into a local project.

## Sources

- [This Completely Changes the Way We Build Production AI Agents (Vercel Eve)](../../sources/this-completely-changes-the-way-we-build-production-ai-agents-vercel-eve.md) - "[0:03:41] we're relying on a lot of the infrastructure that Vercel gives us. I mean, Vercel has always been one of my favorite platforms to deploy things."
- [Claude Plans, Gemini Designs: The Workflow to Build BEAUTIFUL Frontends](../../sources/claude-plans-gemini-designs-the-workflow-to-build-beautiful-frontends.md) - "[0:14:11] I did do some testing with it automatically deploying to Vercel earlier and that actually worked really really well."
- [My COMPLETE Agentic Coding Workflow to Build Anything (No Fluff or Overengineering)](../../sources/my-complete-agentic-coding-workflow-to-build-anything-no-fluff-or-overengineering.md) - "[0:36:32] I deployed it in just like a minute to Vercel. So, the easiest place to host your sites for free, especially when you build with Next.js."
- [Your AI Coding Workflow NEEDS This New Agent Browser CLI](../../sources/your-ai-coding-workflow-needs-this-new-agent-browser-cli.md) - "[0:05:18] back in December, Vercel released their research when they were building their texttosql agent called D0ero... they started by giving their agent 17 specialized tools."
- [This Bolt.new Fork is EXPLODING - Don't Miss out on What's Happening!](../../sources/this-boltnew-fork-is-exploding-dont-miss-out-on-whats-happening.md) - "[0:15:03] being able to deploy directly to something like Vercel or Netlify would be super cool."
- [V0 + Claude: A GAME CHANGER for Building AI Apps](../../sources/v0-claude-a-game-changer-for-building-ai-apps.md) - "[0:02:03] with a lot of the recent changes Vercel has made to v0 it is starting to work really really well hence why I'm making this video."
